The DIA partnered with QLINE Detroit to create a unique marketing opportunity to advertise the Van Gogh in America exhibition. The goal was to create a DIA wrap that would be installed throughout the length of the exhibition and some additional time after.

This was the final design utilizing two pieces from the DIA Collection. It was also designed with a 360-degree mindset - the distances and perspectives, time of day, and all the Michigan seasons it will go through.

Role: Lead Graphic Designer

OOH  //  DETROIT INSTITUTE OF ARTS